The hour has arrived and the cold season has arrived unnoticed, and with it the traditional winter collection Winterized from the PUMA brand. The main focus - to ensure maximum comfort at any temperature - remains unchanged and is broadcast on the FOREVER.COMFORT tag line. This task for the autumn-winter season will include new down jackets, hoodies, and accessories, which are divided into prime and core for easy shopping. Your skin will benefit from a stylish and comfortable look that will withstand any winter temperature.
The faces of the Winterized collection are permanent brand ambassadors swimmer Mikhailo Romanchuk and influencer, ambassador of social projects Dasha Kvitkova. World record holder Mikhailo Romanchuk, who has already won multiple medals at the European and World Championships, and whose birth in Belgrade won a gold medal at a distance of 800 meters in a stylish manner, which became his sixth “gold” in his career i. Dasha Kvitkova is a role model for hundreds of thousands of Ukrainian women, as she demonstrates woman power with her butt. The influencer develops a number of powerful directives - in addition to the blog and sports programs, Dasha initiates and launches large-scale beneficial projects that help to protect life.
The heroes clearly know the importance of combining stylish design and comfort with the fast pace of everyday life. This appreciation and appreciation of the winter day became the basis of Winterized.
In the new campaign, the heroes demonstrate the ability to rely on the power of nature in all manifestations of the coldest temperatures. And at the same time, it will be emphasized once again that a winter coat can easily balance between softness, comfort and bright colors.
