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It is a family story which is bound up with that of the world of fashion.
WEILL: from one century to the next, from the 19th to the 21st century, the brand has, in this way, been part of women’s lives, devoting all its talent and energy to dressing them with chic and a twist of glamour
Weill, the emblematic Parisian fashion house, is taking a new direction by appointing Mathilde Castello Branco at the head of its design studio.
Established in Paris in 1892, Weill has always embodied a certain vision of French chic. Mathilde Castello Branco sees the Weill client as the epitome of the modern Parisian woman, the kind of muse one might encounter on the banks of the Seine or in the cafés of Saint-Germain-des-Prés and who distinguishes herself with a startlingly charming je-ne-sais-quoi, a subtle blend of sophistication and casualness that is so typically French.
THE LACE is a mid level niche brand of feminine and neat clothing. In the collections of the brand, you can trace a single concept, namely, relaxed silhouettes, elegant midi length, interesting prints, laconic cut. All things are saturated with femininity and elegance, and they are also perfectly combined with each other. THE LACE girl is free from prejudice, sensual and creative. She knows that she is beautiful and endowed with a special charm. For her, clothes are a continuation of her inner world and are created in order to emphasize her natural beauty.
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