Filmed in a beautiful Portofino setting, this campaign is a real celebration of female beauty embodied in the pictures of two fabulous Italians: Matilda Rastelli, one of the most sought-after models in our time, and Beatrice Vendramin, actress, singer and aspiring writer. Matilda devotes all her time to catwalks and photo shoots, and Beatrice - to filming and making herself even more visible on social networks as an icon of Generation Z with a million subscribers. These beautiful girls were chosen by YamamaY for their naturalness and at the same time for the ability to present lingerie very sensually and in a new way.
Bizarre and timeless photos were taken at Villa Franca in Portofino. Their author, Italian photographer and art director Francesco Carrozzini, was chosen for his talent and ability to capture the spontaneous naturalness and sincere nature of a woman in the lens. The mood of the shooting is relaxed and intimate, modern locations alternate with the natural motifs of the suburban area, where all colors are harmoniously combined with the elements of the collection in classic shades: black, ocher and pale blue.